OPI wins at AV Technology Awards

On Thursday 27th June the team headed into London to attend the AV Technology Awards, hosted at the Millennium Gloucester Hotel – and what a night it was!

Recognised for its radical approach towards enhancing the travel retail experience, our collaboration with Play Retail was awarded the Retail/DOOH Project of the Year. Together we managed the global roll out of over 400 free standing display units for OPI nail lacquer.

Thanks to the whole team who flew around the globe to install these fantastic AR interactive units, and in case you aren’t familiar with the project, find out more here.